Sidetrade strengthens scalability with Chief of Staff appointment

Sidetrade is a global leader in AI-powered Order-to-Cash applications. The company has recently appointed Carole Benichou as its new Chief of Staff and the latest addition to the executive committee. This appointment reaffirms Sidetrade's strategic plan through organic growth and acquisitions.

As the Chief of Staff, Benichou will act as a key member of the executive team and be responsible for overseeing the company's operations and ensuring that they are aligned with the overall strategic goals. She will also work closely with other members of the executive committee to develop and implement strategies for growth and expansion.

Benichou has extensive experience in business operations and management, having previously held senior leadership roles at several major companies. She is known for her ability to drive results and improve efficiency, which makes her a valuable addition to the Sidetrade team.

Sidetrade's appointment of Benichou as Chief of Staff is an important step in strengthening its scalability and ensuring that it can continue to grow and expand in the future. With her expertise and experience, she will be able to help the company navigate the challenges of scaling up and ensure that it remains competitive in the market.